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In a previous post we discussed the legitimate need for an  Inside Sales Assistant and how you know you’re ready for one. Now it is time to move to the areas of recruitment, delegation and [...]

So how do you make resolutions for the New Year when we are in the midst of such a challenging economic environment? Should we just make the usual commitments that are abandoned by Presidents Day [...]

Perhaps you are servicing a Real Estate niche in some way as a real estate agent, loan officer or closing agent. Perhaps you are servicing consumers who purchase homes as a financial planner, [...]

I can’t tell you how many times a sales person comes to me after a speech and asks me about the viability and advisability of marketing within a certain Real Estate niche. The niche could be [...]

One of the most important rules of synergy marketing is to determine which tools are more effective than others. A good Inside Sales Assistant (ISA) can certainly be considered a tool. You may [...]